When you use or interact with a U.S. website, mobile app or other digital service (each a “Digital Service”) operated or owned by Genecars, , we and third parties may obtain certain information about you. In this Highlights section, we provide an overview of our privacy practices related to the Digital Services. Please review our full Privacy Notice below for a detailed explanation of our practices.
What
Information We Obtain
- Information you provide
when you use the Digital Services, including when you sign up for newsletters,
order subscriptions, create an account or register for a membership through the
Digital Services. This may include your contact, payment or demographic information.
- Information you submit
when you choose to participate in a survey, sweepstakes, contest, promotion,
event or similar initiative.
- Information you give us
about others, such as a friend’s contact information when you order a gift
subscription.
- Information collected by
automated means such as cookies or pixels. This may include information about
your device and browser, including IP address or mobile device advertising
identifiers, as well as information about how you and others use, interact with
or respond to the Digital Services. This collection may take place while you
are using a Digital Service or while the Digital Service is running in the
background of your device.
- Precise location
information associated with your device when location services are
active.
- Information we obtain
from other sources, such as business partners, data suppliers and social media
platforms.
How We Use Information We
Obtain
- To process your requests and provide you with the Digital Services, including to deliver customized content or recommendations. Note that we use your payment card information (such as your card number and expiration date) for limited purposes such as to process your transaction (including recurring payments, if applicable), to provide you with the requested products or services and to protect our rights or the rights of others.
- To learn about users of the Digital Services and analyze how you and others interact with and respond to the Digital Services.
- To communicate with you, including to send you marketing and promotional communications.
- For advertising and marketing purposes, including to deliver interest-based ads, for cross-device linking and to analyze the performance of advertising and marketing activities.
- To protect our rights and the rights of others.
How We Share Information
- Within the Genecars
family of companies.
- With service providers
that perform services or handle transactions on our behalf.
- With advertisers,
advertising- and marketing-related services providers and partners as well as
companies that help us learn how you and others interact with our
content.
- With social media
platforms and similar services, including when you interact with our Digital
Services that integrate tools and services provided by social medial
platforms.
- With business partners,
such as when we partner with a third party to offer products or services on a
co-branded basis.
- Other parties when
required by law or as necessary to protect our rights, and in the context of
corporate transactions.
- With your consent or
otherwise at your direction.
Your Choices, Including
Marketing and Interest-Based Ads Opt-Outs
- You may take steps to limit the use of your information for interest-based advertising on your browser or mobile device.
- You may unsubscribe from our marketing or promotional emails by clicking the “Unsubscribe” link in our emails, or for certain Digital Services, by logging into your account and adjusting your preferences.
Additional Information
- We use a variety of security technologies and procedures to help protect information from unauthorized access, use or disclosure.
- The Digital Services are operated from the United States. Information may be processed and stored in the United States or other countries.
- The Digital Services are not intended for use by children under the age of 13.
- This Privacy Notice is part of the Terms of Use, which govern your use of the Digital Services and any disputes related to your use of the Digital Services (including our use of your information) will be resolved per the dispute resolution provision in the Terms of Use.
- If you are accessing the Digital Services from the European Economic Area or the United Kingdom, additional provisions may be relevant for you. These are included at the end of this Privacy Notice.
Who is Responsible for Your
Information?
If you use or interact with a Genecars U.S. Digital Service then
the data controller will be Genecars, The contact details for this
entity are provided in the “Contact Us” section above.
Legal Bases for Using Your
Information
We process personal information for different purposes (as
described in the “How We Use Information We Obtain” section, above) on the
following legal bases:
To perform
our contractual obligations to you. We and our service
providers process your information to perform our contractual obligations to
you when we use your information to provide you with the Digital Services and
related content, products or services and to communicate with you. For example,
when you purchase a subscription from us, we process your payment and contact
information as necessary to confirm the subscription and we process your
contact information and other details to provide you with support services you
request. We also send you informational communications on this basis, including
to confirm a subscription or to notify you of a change to a Digital Service.
Failure to provide requested information could prevent or delay the fulfilment
of our contractual obligations.
- To pursue our legitimate
interests. We process your information to meet our legitimate
interests when we use your information to provide you with the Digital Services
and related content, products or services, to communicate with you and for our
advertising and marketing purposes. For example, our legitimate interests include
making improvements to, customizing and understanding how you interact with the
Digital Services and related content, products or services, and sending you
communications about products and services we think may be of interest to you.
To accomplish our legitimate interests, we may share your information with our
affiliates and subsidiaries, service providers and business partners (including
for our advertising and marketing purposes) and in the context of a corporate
transaction. We maintain safeguards to protect the information we process to
pursue our legitimate interests.
To comply with our legal
obligations. We process and share your information as necessary to
comply with our legal obligations when we use your information to protect our
rights or the rights of others and when we share your information with other
parties where required by law or as necessary to protect our rights. For
example, we are required to collect certain information from you when
processing your subscription payment for tax or financial reporting reasons.
- With your consent. We
obtain your consent to process your information when we are required to do so
by law. If consent is the legal basis on which we process your personal
information, you can withdraw your consent at any time by contacting us using
the information provided in the “Contact Us” section above.
Your Rights Over Your
Information
In certain circumstances, you have a right to access or object
to the use of personal information held about you (including in relation to direct
marketing). You can also ask us to rectify, update, erase, restrict or to share
your information in a usable format with another company. Such requests are
subject to applicable law.
We encourage you to contact us to update or correct your
information if it changes or if the personal information we hold about you is
inaccurate.
Storing Your Information
We will keep your personal information for as long as we have a
relationship with you. Once our relationship with you has come to an end, we
will retain your personal information for a period of time that enables us to:
- Maintain business records
for analysis, understanding market trends and/or audit purposes and to improve
the Digital Services.
- Comply with record
retention requirements under applicable laws or other relevant legal or
regulatory requirements.
- Defend, establish,
exercise or bring any existing or potential legal claims.
- Carry out fraud detection
and prevention.
- Deal with any complaints
regarding the Digital Services, our products and services.
We will delete your personal information when it is no longer
required for these purposes. If there is any information that we are unable,
for technical reasons, to delete from our systems, we will put in place
appropriate measures to prevent any further processing or use of the data.
International Data Transfers
Information collected
through the Digital Services will be processed in and subject to the laws of
the United States, which may not provide the same level of protection for your
personal information as your home country. If we transfer personal data from
the European Economic Area, United Kingdom and Switzerland we put in place
safeguards. In particular, such safeguards include Privacy
Shield Principles or European Commission-approved standard contractual
clauses. For more information on these safeguards, please read our Privacy
Shield Statement or contact us at the details provided in the “Contact Us”
section above.