fbpx
Current Date :2019-12-11

Privacy Notice

Privacy Notice

When you use or interact with a U.S. website, mobile app or other digital service (each a “Digital Service”) operated or owned by Genecars, , we and third parties may obtain certain information about you. In this Highlights section, we provide an overview of our privacy practices related to the Digital Services. Please review our full  Privacy Notice  below for a detailed explanation of our practices. 

What Information We Obtain

  • Information you provide when you use the Digital Services, including when you sign up for newsletters, order subscriptions, create an account or register for a membership through the Digital Services. This may include your contact, payment or demographic information. 
  • Information you submit when you choose to participate in a survey, sweepstakes, contest, promotion, event or similar initiative.
  • Information you give us about others, such as a friend’s contact information when you order a gift subscription. 
  • Information collected by automated means such as cookies or pixels. This may include information about your device and browser, including IP address or mobile device advertising identifiers, as well as information about how you and others use, interact with or respond to the Digital Services. This collection may take place while you are using a Digital Service or while the Digital Service is running in the background of your device. 
  • Precise location information associated with your device when location services are active. 
  • Information we obtain from other sources, such as business partners, data suppliers and social media platforms. 

How We Use Information We Obtain 

  • To process your requests and provide you with the Digital Services, including to deliver customized content or recommendations. Note that we use your payment card information (such as your card number and expiration date) for limited purposes such as to process your transaction (including recurring payments, if applicable), to provide you with the requested products or services and to protect our rights or the rights of others. 
  • To learn about users of the Digital Services and analyze how you and others interact with and respond to the Digital Services. 
  • To communicate with you, including to send you marketing and promotional communications. 
  • For advertising and marketing purposes, including to deliver interest-based ads, for cross-device linking and to analyze the performance of advertising and marketing activities. 
  • To protect our rights and the rights of others. 

How We Share Information 

  • Within the Genecars family of companies. 
  • With service providers that perform services or handle transactions on our behalf. 
  • With advertisers, advertising- and marketing-related services providers and partners as well as companies that help us learn how you and others interact with our content. 
  • With social media platforms and similar services, including when you interact with our Digital Services that integrate tools and services provided by social medial platforms. 
  • With business partners, such as when we partner with a third party to offer products or services on a co-branded basis. 
  • Other parties when required by law or as necessary to protect our rights, and in the context of corporate transactions. 
  • With your consent or otherwise at your direction. 

Your Choices, Including Marketing and Interest-Based Ads Opt-Outs 

  • You may take steps to limit the use of your information for interest-based advertising on your browser or mobile device. 
  • You may unsubscribe from our marketing or promotional emails by clicking the “Unsubscribe” link in our emails, or for certain Digital Services, by logging into your account and adjusting your preferences. 

Additional Information 

  • We use a variety of security technologies and procedures to help protect information from unauthorized access, use or disclosure. 
  • The Digital Services are operated from the United States. Information may be processed and stored in the United States or other countries. 
  • The Digital Services are not intended for use by children under the age of 13. 
  • This Privacy Notice is part of the Terms of Use, which govern your use of the Digital Services and any disputes related to your use of the Digital Services (including our use of your information) will be resolved per the dispute resolution provision in the Terms of Use. 
  • If you are accessing the Digital Services from the European Economic Area or the United Kingdom, additional provisions may be relevant for you. These are included at the end of this Privacy Notice. 

Who is Responsible for Your Information?

If you use or interact with a Genecars U.S. Digital Service then the data controller will be Genecars,  The contact details for this entity are provided in the “Contact Us” section above.

Legal Bases for Using Your Information

We process personal information for different purposes (as described in the “How We Use Information We Obtain” section, above) on the following legal bases:

To perform our contractual obligations to you. We and our service providers process your information to perform our contractual obligations to you when we use your information to provide you with the Digital Services and related content, products or services and to communicate with you. For example, when you purchase a subscription from us, we process your payment and contact information as necessary to confirm the subscription and we process your contact information and other details to provide you with support services you request. We also send you informational communications on this basis, including to confirm a subscription or to notify you of a change to a Digital Service. Failure to provide requested information could prevent or delay the fulfilment of our contractual obligations.

  • To pursue our legitimate interests. We process your information to meet our legitimate interests when we use your information to provide you with the Digital Services and related content, products or services, to communicate with you and for our advertising and marketing purposes. For example, our legitimate interests include making improvements to, customizing and understanding how you interact with the Digital Services and related content, products or services, and sending you communications about products and services we think may be of interest to you. To accomplish our legitimate interests, we may share your information with our affiliates and subsidiaries, service providers and business partners (including for our advertising and marketing purposes) and in the context of a corporate transaction. We maintain safeguards to protect the information we process to pursue our legitimate interests.

To comply with our legal obligations. We process and share your information as necessary to comply with our legal obligations when we use your information to protect our rights or the rights of others and when we share your information with other parties where required by law or as necessary to protect our rights. For example, we are required to collect certain information from you when processing your subscription payment for tax or financial reporting reasons.

  • With your consent. We obtain your consent to process your information when we are required to do so by law. If consent is the legal basis on which we process your personal information, you can withdraw your consent at any time by contacting us using the information provided in the “Contact Us” section above.

Your Rights Over Your Information

In certain circumstances, you have a right to access or object to the use of personal information held about you (including in relation to direct marketing). You can also ask us to rectify, update, erase, restrict or to share your information in a usable format with another company. Such requests are subject to applicable law.

We encourage you to contact us to update or correct your information if it changes or if the personal information we hold about you is inaccurate.

Storing Your Information

We will keep your personal information for as long as we have a relationship with you. Once our relationship with you has come to an end, we will retain your personal information for a period of time that enables us to:

  • Maintain business records for analysis, understanding market trends and/or audit purposes and to improve the Digital Services.
  • Comply with record retention requirements under applicable laws or other relevant legal or regulatory requirements.
  • Defend, establish, exercise or bring any existing or potential legal claims.
  • Carry out fraud detection and prevention.
  • Deal with any complaints regarding the Digital Services, our products and services.

We will delete your personal information when it is no longer required for these purposes. If there is any information that we are unable, for technical reasons, to delete from our systems, we will put in place appropriate measures to prevent any further processing or use of the data.

International Data Transfers

Information collected through the Digital Services will be processed in and subject to the laws of the United States, which may not provide the same level of protection for your personal information as your home country. If we transfer personal data from the European Economic Area, United Kingdom and Switzerland we put in place safeguards. In particular, such safeguards include Privacy Shield Principles or European Commission-approved standard contractual clauses. For more information on these safeguards, please read our Privacy Shield Statement or contact us at the details provided in the “Contact Us” section above.